Is it time to change the rhetoric?

I’ve lived in Swindon, on and off, for most of my life and if there’s one thing you learn growing up in this town, it’s that when we talk about Swindon, we tend to do so with just a pinch of negativity, describing it as this grey cultureless wasteland, because that’s what we’ve grown up hearing. Negativity has long been the zeitgeist but, it only serves to perpetuate a depressing and quite frankly false and destructive image of the town. I’m lucky enough to work in the arts, and 7 years ago I made a decision to focus my creative energies here, in Swindon. Naively, I began this journey from a position of negativity, assuming a lack of quality cultural activity… after all, everyone knows there

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